Unlocking the Value. The Importance of AFRDI Green Tick Certification.
In an era where sustainability and environmental responsibility have become paramount considerations, businesses are increasingly seeking ways to demonstrate their commitment to eco-friendly practices. One such avenue is through certifications like the AFRDI Green Tick. Gaining this status has more and more significance within the commercial seating industry of Australia. Advanta is excited to announce that we now have 3 of our chair ranges accredited with AFRDI Green Tick, Gold Level – Unica, Breo and Aveya!
What is AFRDI Green Tick?
The Australasian Furnishing Research and Development Institute (AFRDI) Green Tick is a certification mark awarded to products that meet stringent environmental, quality, and safety standards. AFRDI is renowned for its rigorous testing procedures, ensuring that products bearing the Green Tick logo adhere to the highest industry benchmarks.
The areas reviewed as part of the accreditation process include;
Environmental Responsibility
With growing concerns about climate change and resource depletion, consumers are increasingly drawn to products that minimise their environmental footprint. AFRDI Green Tick certification signifies that a product has undergone thorough assessment to ensure its environmental sustainability. From raw material sourcing to manufacturing processes and end-of-life disposal, AFRDI Green Tick certified products are designed with environmental stewardship in mind.
Quality Assurance
Beyond environmental considerations, AFRDI Green Tick certification also underscores a product’s quality and durability. AFRDI conducts comprehensive testing to evaluate factors such as structural integrity, performance, and longevity. For businesses, this certification serves as a mark of assurance, signaling to customers that the product is built to last and delivers on its promises. This part of the AFRDI Green Tick is also known as AFRDI Blue Tick, which is gained as part of the full AFRDI Green Tick process.
Health and Safety
In addition to environmental and quality standards, AFRDI Green Tick certification encompasses health and safety criteria. This holistic approach ensures that certified products not only benefit the planet but also contribute to the well-being of users. Whether it’s ergonomic furniture designs or low-emission materials, AFRDI Green Tick certified products prioritise the health and safety of consumers and workers alike.
Why Advanta chose to get the AFRDI Green Tick accreditation;
Market Differentiation
In today’s competitive marketplace, differentiation is key to standing out amidst a sea of products. AFRDI Green Tick certification provides businesses with a distinct advantage by positioning their offerings as environmentally responsible and high-quality choices.
Regulatory Compliance
As governments worldwide implement stricter regulations around environmental sustainability and product safety, AFRDI Green Tick certification can help businesses navigate complex compliance requirements. By proactively obtaining certification, companies demonstrate their commitment to meeting or exceeding regulatory standards, reducing the risk of non-compliance penalties and reputation damage.
Future-Proofing Business Practices
Investing in AFRDI Green Tick certification isn’t just about meeting current market demands; it’s about future-proofing business practices for long-term success. As sustainability continues to gain prominence and consumer expectations evolve, businesses that prioritise eco-friendly initiatives will be better positioned to adapt and thrive in a rapidly changing landscape.
In conclusion, Advanta gained AFRDI Green Tick certification to demonstrate our commitment to sustainability, quality, and consumer well-being. From environmental responsibility and market differentiation to regulatory compliance and future-proofing, the importance of AFRDI Green Tick certification cannot be overstated. We will continue to review our product ranges and look to gain AFRDI Green Tick accreditation in the future for other products in our commercial seating collections.
